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HUMAN CENTERED DESIGN

Andrew Hernandez — UX Designer. I craft digital experiences that bridge human needs and business goals. Based in San Diego, working worldwide.

UX Design ◆ User Research ◆ Prototyping ◆ Design Systems ◆ Interaction Design ◆ Wireframing ◆ Usability Testing ◆ Information Architecture ◆ UX Design ◆ User Research ◆ Prototyping ◆ Design Systems ◆ Interaction Design ◆ Wireframing ◆ Usability Testing ◆ Information Architecture ◆
TMC
Selected Work
PROJECTS
03 Projects
01
Fashion & Apparel · 2024
TMC CLOTHING BRAND
Full website design for TMC, a clothing brand — crafting a bold visual identity, seamless product browsing experience, and a checkout flow that puts the brand front and center.
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02
Real Estate · 2024
REAL ESTATE WEBSITE
End-to-end UX design for a real estate platform — property search, listing detail pages, and an agent contact flow designed to convert browsers into qualified leads.
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03
UX Research & Design · 2026
DEADLOCK ANALYTICS REDESIGN
A full UX case study redesigning Valve's Deadlock post-match analytics — user interviews, high-fidelity prototypes, and a tested before-and-after redesign that turns raw data into actionable player insights.
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Andrew Hernandez
UX · SD
DESIGN
About Me

CRAFTING EXPERIENCES PEOPLE LOVE

I'm a UX designer passionate about building human-centered digital products that are both beautiful and functional. With a keen eye for detail and a deep empathy for users, I transform complex problems into elegant, intuitive solutions.

My process begins with listening — understanding users, stakeholders, and systems before I touch a single frame. Research shapes every decision, from information architecture to the weight of a button label.

What I Do
SERVICES
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UX RESEARCH
User interviews, usability testing, surveys, and synthesis — turning raw insights into design decisions that actually matter.
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UI/UX DESIGN
High-fidelity interfaces in Figma with relentless focus on clarity, hierarchy, and delight at every interaction.
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DESIGN SYSTEMS
Scalable, documented component libraries that keep teams aligned and products consistent as they grow.
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PROTOTYPING
Interactive prototypes from lo-fi sketches to pixel-perfect Figma flows — tested early, iterated fast.
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INFO ARCHITECTURE
Sitemap planning, user flow mapping, and content hierarchy — making complex systems feel obvious.
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INTERACTION DESIGN
Motion, micro-interactions, and transitions that add meaning and feedback without distraction.
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Years of Experience
Designing across FinTech, Healthcare, and E-Commerce.
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Projects Completed
From early-stage startups to established enterprises.
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Client Satisfaction
Maintained across all long-term client engagements.
SD
Based in San Diego
Available for remote work globally and on-site in San Diego.
Ready to build something?
START A PROJECT

Open to full-time roles, freelance projects, and collaborations. Let's talk about what you're building.

Get in Touch → andrewtsutsumi@yahoo.com
Contact

LET'S WORK TOGETHER

Have a project in mind? Fill out the form or reach out directly — I typically respond within 24 hours.

andrewtsutsumi@yahoo.com ↗